Features
Basic, but not
just basic.
Stylish, with a beautiful silhouette, and above all, incredibly comfortable.
We bring high-quality basics to your everyday life.
Feature
Fabric
We use fabric created in Kojima, Kurashiki—the heartland of Japanese denim.
Our "Ama-ori" (lightly woven) denim is exceptionally soft and offers outstanding comfort.
Sewing
By using a variety of specialized sewing machines for different parts of the jeans, we create a vintage feel that highlights true craftsmanship.
This results in a product that combines a rich, authentic character with proven durability.
Finishing
Key to the denim's unique texture, processes like blasting and shaving—rare for women's jeans—are carefully applied by hand to each and every pair by our skilled artisans.
CHECK
[Blasting]
A method where natural sand or fine artificial particles are blasted onto the fabric with compressed air. This abrades the surface to recreate a beige-tinted, vintage, worn-in look.
[Shaving]
A method using sandpaper or electric brushes to manually recreate the natural fading that occurs from wear in areas like the knees, seat, thighs, and hips.
Good Point!
Silhouette
With a construction inspired by men's tailoring, we preserve the authentic cool of classic jeans while focusing on creating a beautiful silhouette for the female form. We use patterns that don't cling to the body, ensuring you feel confident from every angle.
Comfort
We pride ourselves on a level of comfort so renowned that our loyal customers might say it's 100% guaranteed! Once you experience it, we're sure you won't want to let them go.
Durability
Built with a sturdiness not found in mass-produced items, our jeans are made to be loved for years to come. They prove their worth in any everyday scenario, from housework and childcare to gardening.
Craftsman
As an assistant designer for DEEP BLUE, I always strive to create products from the customer's perspective. Leveraging my 10 years of experience in sales, I aim to deliver products that seamlessly blend into and support our customers' daily lives.
I've been with DEEP BLUE for 20 years. For 17 years since its inception, I have helped cultivate the brand's value through face-to-face interactions with our customers. I will continue to cherish our "timeless quality" and propose products that will be loved for years to come.
20 years in sales with DEEP BLUE. Starting with the Kyushu region, my days are spent traveling to specialty stores all over Japan. I take pride in our denim being the best in Japan and always strive to make proposals from the consumer's point of view.